My next personal favorite power blogging tip is about Headlines.
The best of content, information and blogposts are useless if your post headline fails to get your reader’s attention.
Some of us call it blog title.
Be it search engines, social media, emails; Your blog title/headline is the first thing people see. It has to stand out. It pops!
If it gets their interest, you got their few seconds make a deal.
Best blog headlines are a combination of 6 things;
- Conveys usefulness
- Thought-provoking, intriguing
- Uncommon subject or in-demand subject
- Challenges some emotion
A powerful and promising headline can improve the click through rate beyond your imagination. Do a quick Google search about anything and observe your own click behaviour. You would click 3-4 most useful, specific and triggering search results.
Additionally, a great blog headline will always target a focus keyphrase to ensure the reader’s interest. That calls for a thorough professional keyword research about your niche and subject.
Some blog title generator tools to generate powerful blog headlines when you want some great prompts in no time.
Mini-guide about blog headlines and titles – How to Write Powerful Blog Headlines That Drive Traffic
Your action plan for today
- Review your old blogposts’ headlines
- Make a few changes following the above headline guide
- Track the click through rate and rankings in your analytics
Got any blogging questions? Feel free to ask in the comments. Would love to answer all.