L for Links – Best Blogging Tips for A to Z Challenge Series

L for Links – Best Blogging Tips for A to Z Challenge Series

Sunita Biddu is a social media and power blogging coaching helping entrepreneurs and small to medium businesses. She travels 365 days to her choice of places around the world. She writes on this blog once a week about easy to use social media and blogging tips. You can grab some of her free resources and ebooks from the resources section.

I have seen bloggers taking long (even years) to understand why links are important for a blog and how exactly they work in blogging.

How do most people see blogging?

A great post that contains good information written in an interesting style. The information may or may not be original. It may or may not have visuals and media. It may or may not have videos.

There is good content on blogs. And there are readers for these blogs.

Where exactly links fit in the blogging?

Let’s answer.

Where do these people/readers come from?

Social media networks – when you share your posts on Facebook, Instagram, Whatsapp etc.
Offline connections – When you tell someone about your blog and invite them to visit.
Emails – When you send an email to prospective readers about your posts and they visit the blog.
Search engines – When search engines such as Google decides to rank your blog and posts and you get traffic.

The last ones is every bloggers’ goal and dream – To receive massive free traffic from search engines and getting new email subscribers every day.

This happens when your blog has:

Optimized original content targeted for the right keywords
A good amount of backlinks from relevant and quality pages and sites

Writing content can be easy for a blogger but building backlinks are one of the most challenging tasks.

Let’s make backlink building easier.

Before that, understand the type of links.

1. Internal Links – Links that connect one post to another relevant post made on your blog only by putting anchored interlinks in the content. These internal links help with increased stay time for your readers and allow traffic to other older posts when a reader navigates through these internal links.

How to create internal links – Figure out some areas in your blogposts where you can link out to another blogpost that explains that area in more or better details. 2-3 Internal links per post is a great idea.

2. External links – These links are placed in your post content to connect to a page or website outside your blog. These links can direct the reader to important and helpful websites. These links take the reader out of your blog.

How to create external links – Linking out to the high authority and trusted websites in your industry will add to the domain authority of your blog.

3. Backlinks – These are the links placed on other websites or pages and they lead the reader to your blog. The more backlinks you have from different and relevant websites, the better authority and rankings your blog earns in search engines. remember that the quality and usefulness of your content contribute to the rankings.

How to build backlinks – Start with a target of building one backlink per month for your blog. The best way is to create content so cool that people want to link back to you.

Additionally, open your blog for guest contribution. When you start getting requests from other bloggers for contributing to your blog, either ask for a link on their blog or write for their blog with great content. This will lead you to more visibility and credibility.

Read How to Build Backlinks

Your action plan for today:

  • Check your site’s back with AHREF Tool.  Domain authority of 20+ and 100+ backlinks is a good starting point.
  • Review your blog posts to see if they have internal and external links. Update if necessary.
  • Make a plan to create backlinks for your blog.
  • Create a “Submit a guest post” page if you don’t have one already.

Got questions about links? Drop your suggestions and questions in the comments.
Want A to K best blogging tips of this series? Find them all here

Sunita Biddu is a social media and power blogging coaching helping entrepreneurs and small to medium businesses. She travels 365 days to her choice of places around the world. She writes on this blog once a week about easy to use social media and blogging tips. You can grab some of her free resources and ebooks from the resources section.

Join the Community!

Be sure and sign up for my free email newsletter. I send only 2 emails every month and I am sure you’d love and wait for each one – ensure you don’t miss any content! The second email will carry 3 mind blowing free ebooks for you about Linkedin, Facebook and Blogging Hacks.


Leave a Reply

Your email address will not be published. Required fields are marked *